Armenian bookmaker TotoGaming has embarked on a strategy of introducing considerable improvements to its omni-channel operations, specifically in its provision of 사다리사이트. Over the past two decades TotoGaming has evolved one of many largest networks of retail operation in the region, with the company making great progress through its aim to provide customers with the best the market has to offer. This consists of both enhanced web and mobile presence.
TotoGaming Board Chairman Suren Khachatryan explained that the company puts a great focus on a strategy of multiplying the quantity of live events and the number of live markets per event, as it tries to satisfy growing demands of clients for fast and reliable information.
“Quite recently we have significantly increased our in-play betting offerings,” he stated. “We possess a clear look at the brilliant future of Armenian sports betting market; therefore we focus our efforts on enriching the in-play offerings in both number and quality.”
Khachatryan said he highly appreciates the collaboration with such video content providers as IMG, Perform, Sportsman and Betradar, which enables the company to supply around 50,000 live-stream events to customers annually. “Due to high quality products of our providers, we anticipate over 30% increase of in-play betting,” he added.
TotoGaming increased its in-play coverage in Q3 to 18,000 matches each month and aims for over 20,000 each month in the end of year. Khachatryan believes the next step in broadening the collaboration featuring its providers will move the business to a more impressive range nowadays in this, user-friendly gaming and sports betting world.
This season the business released the mobile version of its Online Sportsbook, including all video-streaming materials and products from the leading content providers.
Already during the first few weeks of its release, the mobile channel increased the company’s total revenue volume without cannibalising its existing online turnover.
Khachatryan commented: “We intend to followup with new trends in modern gaming and sports betting developments by implementing a lot more innovative technologies and has, basing our services on official data methods to provide our customers with fast and accurate data.”
TotoGaming also places lots of emphasis on customer care and provides online 24/7 support services to maintain that goal. It offers also taken a ‘special approach’ to its customer experience by making its ui comfortable and attractive to the final user, and all of this within the company’s adherence towards the principles in the responsible gaming.
TotoGaming’s partners have been keen to exhibit their support for that bookmaker’s ambitions. Freddie Longe, VP, Head of Gaming for IMG Media, commented: “We are needless to say thrilled to confirm TotoGaming as a new partner to our premium streaming service. The collaboration will bring some of Europe’s top Football, Basketball and Tennis tournaments to Armenia. We expect ioyqow expanding our relationship with TotoGaming in the future years because they take sports betting to some higher level in Armenia.”
Daniel Fenner, Managing Director, UK for Sportsman, added: “Live streaming is becoming a fundamental element of every sportsbook so we are getting excited about jointly develop the very best product for TotoGaming’s customers. Our company is pleased to welcome TotoGaming amongst our clients and are looking forward to a lengthy and reliable cooperation.”
John Harlow, Head of Sales-Betting for Perform Group, said: “It is a good pleasure to provide TotoGaming with this Watch&Bet content, and I anticipate forming an extended lasting partnership together.”
Meanwhile Eduard Blonk, Managing Director Sales for Sportradar Digital Media AG, commented: “We are glad to have won TotoGaming being a new partner. It’s our aspiration to offer our partners with everything else required to run probably the most entertaining and informative offering in the sports betting.